The goals of the campaign were to maintain employee donor trust to encourage continued giving during the campaign and throughout the year. Educate employees about the impact of giving and inspire them to support the foundations. Fund community health efforts and programs that insurance doesn’t cover. Emphasize what’s new and different this year—including a joint campaign.
This campaign required many print and digital pieces, including a brochure, promotional signage, and intranet ads.
Through our work, $1.1 million was raised by more than 4,500 employee donors.
Creative Director // Krae Lausch
Associate Creative Director // Liz Otremba
Associate Creative Director // Liz Otremba